Developing Your Brand Story

Successful businesses all do one thing well: tell powerful, compelling stories. Stories are engaging and they help us form connections between ourselves and the storytellers. This creates an opportunity for businesses that want to build strong relationships with their audience.

The art of brand storytelling promotes the effective communication of your brand story, which is a summary of your business’ history, mission, purpose, and values.

This interactive workshop will:

• Examine why brand story telling matters.
• Identify and discuss the elements of a powerful brand story.
• Discuss the elements of a powerful brand story.
• Look at brand archetypes and how they influence.
• Look at the seven steps to your own brand story.

This workshop will be delivered Face to Face

Trainer: Andre Arundell

*Disclaimer: By attending this in person event, you acknowledge that photos and videos may be taken during and may be used across digital marketing platforms and channels.