Getting Started with Digital Marketing

In this day, and age, a world without the internet is unimaginable. With over 4.5 billion active users across the globe, the web has become the main hub for sharing and disseminating information - whether it’s updates about family, news in science and politics, or entertainment passed between friends. Digital marketing is essential for small businesses but getting started can feel overwhelming.

This workshop will provide an opportunity to embrace the world of digital marketing, providing explanations of the major components:

The Workshop will

• Provide an overview of what is digital marketing.
• Why you need digital marketing.
• Examine the benefits of digital marketing.
• The different types of digital marketing
• Search Engine Optimisation (SEO)
• Content marketing – how to get started.
• Social Media marketing - identifying the best channels for your business.
• Look at the benefits of outsourcing vs. in-house roles.

This workshop will be delivered face to face.

Trainer: Andre Arundell

*Disclaimer: By attending this in person event, you acknowledge that photos and videos may be taken during and may be used across digital marketing platforms and channels.